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PRIVACY POLICY

Last updated: 9 July 2025

We take your privacy very seriously. Please read this privacy policy carefully as it contains important information on who we are and how and why we collect, store, use and share your personal data. It also explains your rights in relation to your personal data and how to contact us or supervisory authorities if you have a complaint.

This privacy policy does not apply to any third-party websites that may have links to our own website or mobile application.

This privacy policy is provided in a layered format so you can click-through to the specific areas set out below. 

1. WHO WE ARE 

2. TYPES OF PERSONAL DATA WE COLLECT ABOUT YOU 

3. HOW IS YOUR PERSONAL DATA COLLECTED? 

4. HOW WE USE YOUR PERSONAL DATA 

5. DISCLOSURES OF YOUR PERSONAL DATA  

6. INTERNATIONAL TRANSFERS 

7. DATA SECURITY 

8. DATA RETENTION 

9. YOUR LEGAL RIGHTS

10. CONTACT DETAILS 

11. COMPLAINTS 

12. CHANGES TO THE PRIVACY POLICY AND YOUR DUTY TO INFORM US OF CHANGES 

1.WHO WE ARE

This privacy policy sets out how B.I.G Rider LTD (“we”, “us”, “our”, “Platform”) use and protect your personal data when you use our Services (defined below) including but not limited to:

• our website, https://big-rider.com, and any other website that links to this Privacy Policy; and
• and mobile app, BIG Rider, and any other mobile application of ours that links to this Privacy Policy. 

The Platform is intended only for individuals aged eighteen (18) or over, or the age of majority in their jurisdiction (collectively, “Minors”). We do not knowingly collect personal data from Minors. If we become aware that a Minor has provided personal data through the Platform, we will take reasonable steps to delete such data from our systems.

Controller

We are the controller and responsible for your personal data.

We have appointed a data protection officer (DPO) who is responsible for overseeing questions in relation to this privacy policy. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact the DPO using the information set out in the contact details section. 

2.THE TYPES OF PERSONAL DATA WE COLLECT ABOUT YOU

Personal data means any information about an individual from which that person can be identified. It does not include data where the person’s identity has been removed (anonymised data). 

We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

• Identity Data includes first name, last name, any previous names, username or similar identifier, marital status, title, date of birth and gender.
• Contact Data includes billing address, delivery address, email address and telephone numbers.
• Financial Data includes bank account and payment card details.
• Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.
• Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, device ID and other technology on the devices you use to access this website or mobile app. 
• Profile Data includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.  
• Usage Data includes information about how you interact with and use our website, products and services. 
• Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We also collect, use and share aggregated data such as statistical or demographic data which is not personal data as it does not directly (or indirectly) reveal your identity. 

3.HOW IS YOUR PERSONAL DATA COLLECTED?

We use different methods to collect data from and about you including through:

• Your interactions with us. You may give us your personal data by filling in online forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you :

• sign-up for our Services
• create an account on our website or mobile app;
• request marketing to be sent to you;
• enter a competition, promotion or survey; or
• give us feedback or contact us. 

• Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies and other similar technologies. Please see our cookie policy which is linked below for further details.
• Technical Data: this is device data such as data about your computer, phone, tablet, or other device you use to access the Services. Depending on the device used, this device data may include information such as your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration information.

4.HOW WE USE YOUR PERSONAL DATA

Legal basis

The law requires us to have a legal basis for collecting and using your personal data. We rely on one or more of the following legal bases:

• Performance of a contract with you: Where we need to perform the contract we are about to enter into or have entered into with you.
• Legitimate interests: We may use your personal data where it is necessary to conduct our business and pursue our legitimate interests, for example to prevent fraud and enable us to give you the best and most secure customer experience. We make sure we consider and balance any potential impact on you and your rights (both positive and negative) before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).
• Legal obligation: We may use your personal data where it is necessary for compliance with a legal obligation that we are subject to. We will identify the relevant legal obligation when we rely on this legal basis.
• Consent: We rely on consent only where we have obtained your active agreement to use your personal data for a specified purpose, for example if you subscribe to an email newsletter.

Purposes for which we will use your personal data 

We have set out below, in a table format, a description of all the ways we plan to use the various categories of your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

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Direct marketing 

During the registration process on our Services when your personal data is collected, you will be asked to indicate your preferences for receiving direct marketing communications from us via EMAIL, SMS or TELEPHONE.

We may also analyse your Identity, Contact, Technical, Usage and Profile Data to form a view which products, services and offers may be of interest to you so that we can then send you relevant marketing communications. 

Third-party marketing 

We will get your express consent before we share your personal data with any third party for their own direct marketing purposes. 

Opting out of marketing 

You can ask to stop sending you marketing communications at any time by logging into the website and checking or unchecking relevant boxes to adjust your marketing preferences and / or by following the opt-out links within any marketing communication sent to you or by contacting us at the contact details provided. 

If you opt out of receiving marketing communications, you will still receive service-related communications that are essential for administrative or customer service purposes.

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Cookies

For more information about the cookies we use and how to change your cookie preferences, please see our cookie policy.

5.DISCLOSURES OF YOUR PERSONAL DATA

We may share your personal data where necessary with the parties set out below for the purposes set out in the table Purposes for which we will use your personal data above.

• Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy. 

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

6.INTERNATIONAL TRANSFERS

It is sometimes necessary for us to transfer your personal data to countries outside the UK and EEA. This may include countries which do not provide the same level of protection of personal data as the UK or EEA.

We will transfer your personal data outside the UK and EEA only where:

• the UK government or European Commission has decided the recipient country ensures an adequate level of protection of personal data (known as an adequacy decision); or
• there are appropriate safeguards in place (e.g. standard contractual data protection clauses published or approved by the relevant data protection regulator), together with enforceable rights and effective legal remedies for you; or
• a specific exception applies under data protection law.

You can contact us (see ‘’Contact Details’ below) if you would like a list of countries benefiting from a UK or European adequacy decision or for any other information about protection of personal data when it is transferred abroad.

7.DATA SECURITY

We implement appropriate technical and organizational safeguards (encryption, access controls, secure storage). However, no system is 100% secure; you should protect your credentials and access.

8.DATA RETENTION

How long will you use my personal data for?

We retain your personal information for as long as necessary to provide our services and fulfill the purposes outlined in this privacy notice. Typically, we keep your data for the duration of your account activity and for up to 7 years thereafter to comply with legal, tax, and accounting obligations. After this period, your personal data will be securely deleted or anonymized. We regularly review the data we hold to ensure it is not kept longer than necessary

In some circumstances you can ask us to delete your data: see [9] below for further information.

9.YOUR LEGAL RIGHTS BY REGION

UK / EU

You have a number of rights under data protection laws in relation to your personal data. 

You have the right to:

• request access to your personal data (commonly known as a "subject access request"); 
• request correction of the personal data that we hold about you; 
• request erasure of your personal data in certain circumstances;  
• object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) as the legal basis for that particular use of your data (including carrying out profiling based on our legitimate interests); 
• you also have the absolute right to object any time to the processing of your personal data for direct marketing purposes (see OPTING OUT OF MARKETING in 5 for details of how to object to receiving direct marketing communications); 
• request the transfer of your personal data to you or to a third party; 
• withdraw consent at any time where we are relying on consent to process your personal data; and/or
• Request restriction of processing of your personal data. 

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California

California residents have the right to:

• know what personal information is being collected, the purposes for its use, and the categories of sources and third parties involved; 
• access the personal data we hold about you; 
• request deletion or correction of personal data; 
• opt out of the sale or sharing of their data (including sharing for advertising purposes); and/or
• limit the use and disclosure of sensitive personal information (e.g., geolocation, racial data).

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We must provide a clear “Do Not Sell or Share My Personal Information” link where applicable.

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Requests will be acknowledged and fulfilled within 45 days, with an extension available for complex requests.

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Canada

Canadian individuals have the right to:

• access personal information held by us and receive details about its use and disclosures; and/or
• request corrections to inaccurate or incomplete information.

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We must respond within 30 days and may only deny access for specific legal reasons.

Individuals can file complaints with the Office of the Privacy Commissioner of Canada if dissatisfied with how their data is handled.

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Australia

Australian individuals have the right to: 

• access to their personal information upon request, typically within 30 days; and/or
• correction of inaccurate, incomplete, or outdated data; 

We must respond to such requests promptly and without unreasonable cost.

Complaints can be made to the Office of the Australian Information Commissioner (OAIC), which has the authority to investigate and enforce compliance.

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South Africa

South African residents have right to:

• access their personal information and request corrections or deletion; 
• object to processing based on legitimate interests or direct marketing; and/or
• withdraw consent where it forms the basis for processing.

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Complaints can be made to the Information Regulator of South Africa, who can investigate data breaches and privacy violations.

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If you wish to exercise any of the rights set out above, please contact us (see Contact details below). 

10.CONTACT DETAILS

If you have any questions about this privacy policy or about the use of your personal data or you want to exercise your privacy rights, please contact us in the following ways:

• Email address:  luke@big-rider.com
• Postal address: 25 Court Farm Gardens, Manor Green Road, Epsom, KT19 8SL

11.COMPLAINTS

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK regulator for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.

For any non-UK / EU complaints, please see section 10 for your rights to lodge complaints. 

12.CHANGES TO THE PRIVACY POLICY AND YOUR DUTY TO INFORM US OF CHANGES  

We keep our privacy policy under regular review. 

It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us, for example a new address or email address.

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